Helping Tech Companies
Succeed in Japan

since 2003

J-Spin Communications

J-Spin is an independent Japanese public relations firm specializing in B-to-B marketing communications for high tech and automotive related companies.

We are one of the few Japanese firms that offer a total integrated marketing approach that blends media and influencer relations with online marketing.

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Over 20 years of tech PR History

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Proven solid experiences automotive & IT industries, having supported over 100 companies in the Japan market

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Trusted by growing tech-start-ups and the biggest names in automotive & IT industries

japan globe e1647779542210

Over 20 years of tech PR History

japan bars e1647779570787

Proven solid experiences automotive & IT industries, having supported over 100 companies in the Japan market

globe e1647779598938

Trusted by growing tech-start-ups and the biggest names in automotive & IT industries

Trusted by:

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SERVICE CAPABILITIES

We provide a full range of strategic communications services. We can put together a customized program menu of services to help you implement your international marketing campaign in Japan.

Why trust us?

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Media Relations

We have strong media relations, specifically with top tier tech media and vertical industry media outlets covering automotive, manufacturing, financial services, supply chain, telecom and robotics.

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Influencers Network

We have a built a broad network of high-profile Japanese tech influencers from the govt, universities, and tech industry organizations that regularly participate in events with our clients.

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Event Platform

We have our own third-party event platform called IT Forum and Roundtable that holds tech events throughout the year in which we offer speaking sponsorship opportunities to our clients.
There are 2 types of tech events:  large lead gen seminar events and smaller media-focused events.

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Media Relations

We have strong media relations, specifically with top tier tech media and vertical industry media outlets covering automotive, manufacturing, financial services, supply chain, telecom and robotics.

Japan Media Relations:

Horizontal Tech & Business Media

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Vertical Trade Media

Vertical Trade Industry Media e1650550286971

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Influencers Network

We have a built a broad network of high-profile Japanese tech influencers from the govt, universities, and tech industry organizations that regularly participate in events with our clients.

Influencers:
Government, University & IT Associations

IT Associations

event icon

Event Platform

We have our own third-party event platform called IT Forum and Roundtable that holds tech events throughout the year in which we offer speaking sponsorship opportunities to our clients.
There are 2 types of tech events: large lead gen seminar events and smaller media-focused events.

JAPAN INSIGHTS

Download our latest issue of Japan Insights and get a quick overview of the Japan market, digital society, and Japanese media profile.

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Our Foundations

Here are the four underlying foundations behind every campaign we initiate

Raising awareness and building the brand reputation in Japan requires consistent ongoing engagement with your key local targets – educating and relationship building over time is more of a marathon than a sprint.

Creating separation from local competing products or services by highlighting the differentiated value propositions.

Creating and pitching content that is relevant to the Japan market and target customers. Also taking into account local features of the Japan market such as the right language, media protocols, accurate translation and interpretation.

We maintain an extensive network of media contacts to generate high profile coverage of our clients across a broad range of press from tech and business media outlets as well as target vertical media (Finance, Manufacturing, Automotive, Telecom/Broadcasting, Supply Chain).

Beyond the media we also have the support of a network of Japan influencer tech experts from various fields such as governmental agencies, tech associations and universities.

Raising awareness and building the brand reputation in Japan requires consistent ongoing engagement with your key local targets – educating and relationship building over time is more of a marathon than a sprint.

Creating separation from local competing products or services by highlighting the differentiated value propositions.

Creating and pitching content that is relevant to the Japan market and target customers. Also taking into account local features of the Japan market such as the right language, media protocols, accurate translation and interpretation.

We maintain an extensive network of media contacts to generate high profile coverage of our clients across a broad range of press from tech and business media outlets as well as target vertical media (Finance, Manufacturing, Automotive, Telecom/Broadcasting, Supply Chain).

Beyond the media we also have the support of a network of Japan influencer tech experts from various fields such as governmental agencies, tech associations and universities.

Client Testimonials

"The J-Spin team quickly grasped our value proposition and helped craft a message for several of our targeted media outlets. The results not only were spot on, but fast; the following days after our press launch coverage appeared in all key online high-tech media and top tier trade newspapers.
We are thankful for all their professional work and look forward to working with J-Spin again."
PRIMARY MASTER LOGO EN CMYK ORANGE
Shingo Kokudo
Senior V.P. Technical Relationships,
MediaTek K.K
"J-Spin played an important part in establishing our marketing program in Japan. From day one when Akamai first entered the Japan market, J-Spin developed and helped grow our local communications program. They consistently produced results while strengthening and increasing Akamai’s brand awareness in the Japan market."
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Shuichi Komata
President of Akamai Japan/VP of North East Asia Operation, Akamai Japan
"J-Spin team’s professionalism, hard work and dedication were one of the main reasons for our success in the Japan market. J-Spin supported strengthening 3PAR’s Japan sales and marketing infrastructure. For 4 years J-Spin conducted all Japan media relations & marketing and acted as 3PAR’s main day to day MARCOM arm for the Japan market."
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Kenzo Kato
Former Representative Director & Country Manager, 3PAR Ltd.

Looking for a trusted communications advisor in Japan?

Let J-Spin help tell your story to the Japan market.